What is the future of commerce on the Internet? Where is the frontier? And what is next?
Our guest on #innochat this week is Philip Letts, founder and CEO of the blur Group, and an entrepreneur with experience of several Internet commerce companies.
This week's topic is a simple, yet fundamental, aspect of the process by which innovative products are adopted. We consider an approach to thinking and learning about the process.
How can people and organisations learn to innovate more effectively? What can we learn from our own behaviour?
The value of any innovative product is determined by the customer of that product, rather than by its supplier. So the decision to adopt anything different or new is made by the adopter.
What the heck is social innovation? It was much alluded to in last weeks Morals vs. Markets Part III innochat, but confusion abounds.