Submitted by John W Lewis on March 05, 2014 - 7:49pm
Thu, Mar 06, 2014
Why not be part of the mainstream crowd? Why not use the same tried and tested products as everyone else is using? In some areas that suits us well, in other areas we prefer to be different. Our choice, for each area, is likely to depend on our confidence that better products are available and that we are able to identify them. When we choose to follow the crowd we are in the “late majority”.
Submitted by John W Lewis on February 25, 2014 - 1:32pm
Thu, Feb 27, 2014
Our guest on #innochat this week is Cristene Gonzalez-Wertz (@hermione1), who is an enthusiastic innocat, tweets on the intersection of electronics, healthcare, retail, design, innovation and marketing, and works for IBM. On the prominent “startup vs. scalable” issue, she leads us in discussion of the marketing aspects of that journey. Here is her framing post:
Our topic for discussion is taken from the theme of this week’s Global Innovation Summit: Celebrating the rise of the world's innovation ecosystems.
Successful innovation ecosystems are systems in which innovation flourishes due to the appropriate conditions in a variety of areas including people, culture, location, resources, organisations and technology.
Why change what you do? Most of us have an answer to this question, although our answers are likely to vary considerably. However some people are likely to find little or no reason to change or innovate, they are known as “laggards”.
This innochat is on the subject of laggards and is the first of a series on the diffusion of innovations. The five chats in the series will focus on each of the commonly identified categories of adopters of innovations.
This week’s framing post is from Drew Marshall (@DrewCM) who thought that he would be able to moderate the chat. Unfortunately, the inclement weather in the NorthEast of the USA has meant he needed to reschedule client activities at the time of Innochat. Because he is “a stand-up guy”, John Lewis (@JohnWLewis) is stepping in to the role of innocat herder. Please be gentle.
This week our guests will be Kenneth Smith (@SellingInno and @CareerEntrepnr) and Jonathan Yarmis (@JYarmis), co-authors of the new book Selling Innovation. We've got a number of chats scheduled the first half of this year on the nuances of innovation adoption, and selling your innovations is a r
Submitted by John W Lewis on January 23, 2014 - 7:29am
Thu, Jan 23, 2014
Let's discuss the context in which innovation occurs. Context is important because nothing makes sense out of context.
Many people and organizations strive to innovate without establishing the contexts for their innovative activities and innovative products. Anyone can have flashes of inspiration, come up with bright ideas, identify new opportunities, and develop deep insights. But without a context, there is no basis for deciding whether any of these might take us forward.
I am delighted to announce that we have as our guest Hanna McPhee, a Brown University senior majoring in an independent concentration, Biologically Inspired Design. Hanna is writing a thesis about today's topic, Integrating Design Theory and the Scientific Process. Essentially, she is working to create a common language to integrate design thinking with science and engineering. (Now you see why I'm so delighted! Common language in creativity and innovation has been a recurring Innochat theme.)