Submitted by John W Lewis on March 05, 2014 - 7:49pm
Thu, Mar 06, 2014
Why not be part of the mainstream crowd? Why not use the same tried and tested products as everyone else is using? In some areas that suits us well, in other areas we prefer to be different. Our choice, for each area, is likely to depend on our confidence that better products are available and that we are able to identify them. When we choose to follow the crowd we are in the “late majority”.
Submitted by John W Lewis on February 25, 2014 - 1:32pm
Thu, Feb 27, 2014
Our guest on #innochat this week is Cristene Gonzalez-Wertz (@hermione1), who is an enthusiastic innocat, tweets on the intersection of electronics, healthcare, retail, design, innovation and marketing, and works for IBM. On the prominent “startup vs. scalable” issue, she leads us in discussion of the marketing aspects of that journey. Here is her framing post:
Our topic for discussion is taken from the theme of this week’s Global Innovation Summit: Celebrating the rise of the world's innovation ecosystems.
Successful innovation ecosystems are systems in which innovation flourishes due to the appropriate conditions in a variety of areas including people, culture, location, resources, organisations and technology.