I had the great good fortune to join the Philadelphia University Strategic Design MBA program as adjunct faculty last year. The program, under the direction of Dr. Natalie Nixon seeks to transform students into hybrid thinkers. With all the business rigor of a standard MBA, combined with a heavy duty design thinking overlay, it has been fascinating to see the work of the first students coming out of the program.
Submitted by John W Lewis on April 16, 2015 - 11:20am
Thu, Apr 16, 2015
Many people, especially when new to innovation, take the view that the subject is mainly about invention. Perhaps this is partly because the words look and sound similar! In this view, innovative developments are expected to require the creation of new things: materials, approaches, techniques, etc..